ARRA Board Prepares for Semi-Annual Meeting and Keeps Focus on Strategic Plan
Wednesday, June 27, 2018
Posted by: Ali Mostardo
Meeting this past June 7 in Chicago, Illinois, the ARRA Board reviewed 2018 activities to date and discussed plans for the remainder of the year and checked in on progress toward meeting goals identified through the strategic plan developed last June.
With the ARRA Semi-Annual Meeting just around the corner, program chair Ryan Essex shared preliminary information regarding the schedule and initial thoughts about revised plans for programming related to Virginia’s I-64 full depth reclamation and cold central plant recycling project. Due to concerns expressed by the Virginia Department of Transportation regarding attendee safety for a tour, the committee is developing alternate plans for an in-depth drone tour and outdoor workshop session that will highlight some of the project steps.
Turning to the strategic plan, the board reviewed the results of the recent membership survey which was conducted to better define ARRA’s value proposition and identify member concerns to better assist with the strategic plans’ recruitment and retention strategy. Several opportunities to improve and expand upon member benefits were identified, and the board directed that a new membership marketing piece be developed to assist in the communication of ARRA’s value and to provide materials that can be used for recruitment efforts.
Becoming an education leader in the recycling and reclaiming industry is another strategy defined in the plan. The ARRA Board discussed working to produce two to three webinars before year end, with government relations and healthcare identified as potential topics, and the development of discipline presentations that can be used by members as a template for presentations to educate agencies and owners.
Crowning one of the most significant recent efforts by ARRA and its sister associations AEMA and ISSA, the tentative date for the public launch of RoadResource.org was identified as mid-July. With the member feedback period now closed and areas for revision identified, the completion of this resource is now in sight. A tool that will provide a one-stop hub for agencies and owners to find information regarding pavement preservation and recycling, this resource will be a game changer for the industry.
In addition to discussions of the strategic plan, the Board reviewed the 2017 audit and current association finances, discussed the status of plans for the 2019 Semi-Annual Meeting, and heard reports from several committees. One report of note was made by Government Relations Chair John Rathbun, Cutler Repaving, regarding the recent visit by several ARRA members to Washington, DC, for the annual Transportation Construction Coalition Fly-In. Rathbun shared some of the conversations that took place with legislative staff and outlined plans for developing messaging that can be shared to educate members on how to better communicate with their legislators.
The Board will next meet this fall during the ARRA Semi-Annual Meeting in Norfolk, Virginia.